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What Is the Salesforce AppExchange? (Now AgentExchange)

what is appexchange

Jul 09, 2026

4 min read

What Is the Salesforce AppExchange? (Now AgentExchange)

7,000+ apps. 10 million+ installs. 91% of Salesforce customers use them. 90% of the Fortune 500. That's the AppExchange (now AgentExchange) at a glance, per Salesforce's own counts (Salesforce AppExchange).

Pro Tip

TL;DR: The Salesforce AppExchange is the marketplace where customers find and install apps that extend Salesforce, with 7,000+ apps and 10M+ installs (Salesforce). In 2026, Salesforce is rebranding it AgentExchange to include AI agents. ISVs distribute apps there as managed packages.

What the AppExchange is

The AppExchange is Salesforce's app store. Where Salesforce customers discover, try, and install software that extends their CRM. Where ISVs (Independent Software Vendors) list their products. Trailhead describes it as "the marketplace for all things Salesforce, including apps, agents, components, and more" (Salesforce Trailhead).

Apps on the AppExchange are distributed as managed packages: upgradeable, namespaced bundles that install into a customer's org. Every listed app has passed Salesforce's security review, which is what lets customers install third-party software into orgs holding sensitive data with confidence.

How big it actually is

By Salesforce's own figures, the marketplace hosts more than 7,000 apps with over 10 million installs, and 91% of Salesforce customers and 90% of the Fortune 500 use AppExchange apps (Salesforce).

Pro Tip

Salesforce's "7,000+" headline counts apps plus experts and services. Independent trackers that count only app listings put the number closer to 6,233 as of December 2025 (State of AppExchange). Both are right. They measure different things. Either way, growth runs about 10% a year.

The AgentExchange rebrand

At TrailblazerDX 2026, Salesforce began rebranding the AppExchange as AgentExchange, unifying the app marketplace, the Slack marketplace, and the Agentforce agent ecosystem into one destination (Salesforce Ben, April 2026). The shift reflects Salesforce's push toward AI agents. Alongside traditional apps, the marketplace now features pre-built agents and agent actions.

For customers and ISVs, the mechanics are unchanged. You still install managed packages. ISVs still pass the security review. The same fees apply. The transition is in progress, so you'll see both "AppExchange" and "AgentExchange" across Salesforce surfaces for a while.

How an app gets on the AppExchange

An ISV joins the Salesforce Partner Program, builds the app as a managed package, passes the security review, and lists it. The build has traditionally required Salesforce developers, but no-code generation now lets non-developers produce the managed package. For the full process, see our guide on getting your app on the AppExchange.

Frequently Asked Questions

What is the Salesforce AppExchange used for?

The marketplace for finding and installing apps, components, and services that extend the platform. Customers install apps (as managed packages) into their org, and ISVs distribute their products there after passing the security review (Salesforce Trailhead).

How many apps are on the Salesforce AppExchange?

Salesforce reports more than 7,000 apps and 10 million-plus installs, a figure that includes apps plus experts and services. Independent trackers counting only app listings put it near 6,233 as of December 2025. Growth is roughly 10% per year.

Is AppExchange the same as AgentExchange?

Same marketplace. In 2026, Salesforce began rebranding the AppExchange as AgentExchange, adding AI agents and Slack apps. The installation process, security review, and fees are unchanged during the transition.

Are AppExchange apps safe to install?

Yes. Every listed app must pass Salesforce's mandatory security review, which checks for secure coding and data handling before the app can be listed. That's what makes installing third-party apps into a Salesforce org trustworthy.

About the author. Sunny Chauhan is the founder and CEO of Appnigma AI, a no-code platform that generates Salesforce AppExchange-ready managed packages. He helps B2B SaaS companies get listed on the AppExchange.

Key takeaway

The Salesforce AppExchange is Salesforce's marketplace for apps, components, and services that extend the platform, with 7,000+ apps and 10M+ installs, where 91% of Salesforce customers install apps. In 2026, it's being rebranded AgentExchange to include AI agents. ISVs distribute apps as managed packages after passing the security review. Appnigma AI generates those managed packages no-code.

Sources

1/ Salesforce Trailhead, AppExchange Basics 2/ Salesforce AppExchange, marketplace stats (7,000+ apps, 10M+ installs, 91%) 3/ State of AppExchange Salesforce Apps Market 2026 (independent count) 4/ Salesforce Ben, AppExchange to AgentExchange rebrand, April 2026

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