Agility isn’t just a buzzword—it’s the foundation of how modern teams work. In today’s fast-paced world, businesses need tools that help them adapt, plan, and execute seamlessly. If you’re part of a Salesforce-driven organization, you might have come across the Salesforce Agile Accelerator Tool—a powerful, built-in solution designed to bring Agile project management right into the Salesforce ecosystem.

Simply put, Salesforce Agile Accelerator is a native Salesforce application that helps teams manage Agile projects—tracking user stories, sprints, backlogs, and releases—all without leaving the Salesforce environment. It’s essentially Salesforce’s own Agile project management system, built by Salesforce for its internal use and later made available to customers.

It’s designed to help development, product, and operations teams collaborate effectively while aligning with Agile principles like iteration, transparency, and adaptability.

Originally, Salesforce built this tool for internal teams that needed a structured yet flexible way to manage their development lifecycle. The company was growing rapidly, and tools like Jira weren’t integrated deeply enough with the Salesforce ecosystem. Thus, Agile Accelerator was born—custom-built on Salesforce’s own platform.

This not only streamlined internal operations but also allowed Salesforce to track product development, feedback, and releases in real time—all within its trusted CRM system.

Teams can create, prioritize, and organize user stories or product backlog items efficiently. The visual backlog view makes it easy to focus on high-priority tasks.

Plan your sprints, assign stories, set goals, and monitor progress directly in Salesforce. The tool automatically links stories, bugs, and tasks for a full sprint overview.

Because it’s built on Salesforce, Agile Accelerator uses Chatter and record-sharing features to keep everyone aligned. Updates, discussions, and files are centralized.

Real-time dashboards show velocity charts, burndown graphs, and sprint summaries—helping teams make informed decisions instantly.

Agile Accelerator uses Salesforce’s native objects and data model. This means each user story, sprint, or release is a Salesforce record that can be customized, automated, and reported on—just like any CRM data.

It connects product management, development, and QA in one platform, removing silos and improving visibility across teams.

• Unified Workspace: All Agile data sits inside Salesforce, so there’s no need to switch platforms.

• Real-time Visibility: Instant insight into sprint progress, blockers, and release readiness.

• Customizable: Create fields, automate workflows, and design dashboards your way.

• Seamless Collaboration: Salesforce Chatter integration enhances communication.

• Scalable: Works for startups, mid-sized companies, and enterprise teams alike.

Setting it up is simple:

1. Install it from Salesforce’s AppExchange.

2. Configure permissions and access.

3. Customize Agile objects (Stories, Epics, Sprints).

4. Create dashboards and reports tailored to your team’s needs.

Once configured, your Agile workflow lives entirely inside Salesforce.

User stories are the building blocks of Agile Accelerator. You can:

• Create stories for new features or bugs.

• Link them to sprints, releases, or epics.

• Assign owners and track progress through stages.

Everything is visible in one place—making backlog grooming smoother and faster.

Sprint creation is straightforward. Define your sprint name, goal, and duration, then assign stories to it. You can also use custom fields to track metrics like velocity or team capacity.

Progress updates in real time, with dashboards showing sprint burndown and velocity charts to measure team performance.

Salesforce’s dashboard functionality is the secret sauce here. Agile Accelerator’s out-of-the-box dashboards visualize:

• Story completion rate

• Bug trends

• Team velocity

• Sprint burndown

These insights empower managers and teams to identify bottlenecks and improve productivity continuously.

• Keep your backlog clean—regularly refine and prioritize.

• Use Chatter for quick team discussions.

• Automate repetitive updates using Salesforce Flows.

• Review sprint retrospectives after every cycle.

Compared to tools like Jira or Trello, Agile Accelerator stands out for deep Salesforce integration. If your business already runs on Salesforce, there’s no need for external logins, syncing, or data duplication.

However, if your teams aren’t using Salesforce, tools like Jira may offer broader plugin support.

You can extend Agile Accelerator using:

• Flows and Apex triggers for automation.

• Einstein Analytics for advanced reporting.

• Slack or email integrations for communication.

Customization is virtually limitless since it’s built on Salesforce’s low-code platform.

While Agile Accelerator is powerful, it’s not without challenges:

• Non-Salesforce users can’t easily access it.

• Limited third-party integrations compared to Jira.

• Requires initial setup and training for teams new to Salesforce.

Still, for teams already in the Salesforce ecosystem, the pros far outweigh the cons.

The Salesforce Agile Accelerator Tool bridges the gap between Agile project management and CRM operations. It helps teams plan smarter, collaborate faster, and deliver results—all within Salesforce.

If you want a native, customizable, and efficient way to run Agile processes, this tool might just be your next best ally.

• What is Agile Accelerator used for?

It’s used to manage Agile projects directly inside Salesforce—covering sprints, stories, and releases.

• Is Agile Accelerator free for Salesforce users?

Yes, it’s available at no additional cost via AppExchange for Salesforce customers.

• Can non-Salesforce users access Agile Accelerator?

Not directly; they need Salesforce credentials or shared reports to view data.

• What industries benefit most from it?

Tech, SaaS, consulting, and any Salesforce-driven organization benefit the most.

• How is it different from Jira?

While Jira is standalone, Agile Accelerator is embedded in Salesforce, offering tighter CRM integration and customization.