Failing the AppExchange security review on first submission is common, not unusual. CRUD/FLS missing somewhere is the typical cause. You fix it. You pay $999 again. You wait another 4 to 5 weeks. The app isn't dead. The clock just got longer.

Pro Tip

TL;DR: A failed Salesforce security review means you receive a findings report, fix the issues, and resubmit for another $999 (paid apps), adding weeks to your timeline (Salesforce Trailhead). Not a permanent rejection. CRUD/FLS is the most common failure.

You get a detailed findings report from Salesforce's product security team describing each issue and where it occurs. The app can't be listed until those issues are resolved. Nothing's permanent. You fix the findings, resubmit, and the review runs again. For a paid app, each resubmission costs another $999, and you rejoin the review queue, which adds weeks (Salesforce Trailhead).

Pro Tip

First-time failures are common, not a mark against you. The review is strict by design. Most apps need at least one fix cycle. The cost of failure is time and a repeat fee, not the end of the road.

Most failures cluster around a short list of issues. Knowing them turns a vague rejection into a fix list.

Read the findings carefully. Fix every item, not just the obvious ones. Re-run Salesforce Code Analyzer to confirm. Resubmit with notes explaining what changed. Don't resubmit a partial fix. Another failure means another $999 and another multi-week wait. Our security review checklist covers each requirement in detail.

The cheapest failure is the one that never happens. The common failures are predictable. Code generated to the security standard pre-empts them. When CRUD/FLS, sharing, and injection safety are enforced by default across every component, the usual rejection reasons don't appear. Appnigma generates managed-package code against the review's requirements, which is how teams avoid the resubmission cycle entirely. See building a managed package without a Salesforce developer.

You receive a findings report, fix the listed issues, and resubmit. For a paid app, each resubmission costs another $999 and rejoins the queue, adding weeks (Salesforce Trailhead). Not a permanent rejection.

Another $999 per resubmission for paid apps. Free apps are reviewed at no charge. Passing on the first attempt, by meeting requirements up front, controls the cost.

Yes. First-time failures are routine because the review is strict and the requirements are detailed. Most apps need at least one fix cycle, with CRUD/FLS the most frequent issue.

Meet the requirements before submitting: enforce CRUD/FLS, fix sharing and injection issues, remove hard-coded secrets, and run Code Analyzer. Generated code that enforces these by default avoids the common failures entirely.

About the author. Sunny Chauhan is the founder and CEO of Appnigma AI, a no-code platform that generates Salesforce AppExchange-ready managed packages built to pass the security review. He helps SaaS teams recover from and avoid review failures.

If a Salesforce AppExchange app fails the security review, the publisher receives a findings report, fixes the issues, and resubmits for another $999 (paid apps), adding weeks. Not a permanent rejection. Missing CRUD/FLS enforcement is the most common cause. Appnigma AI generates code that enforces these requirements by default to avoid resubmission cycles.

• What is the Salesforce security review

• Salesforce security review checklist and how to prepare

• Salesforce security review cost and fee

• How to build a managed package without a Salesforce developer

1/ Salesforce Trailhead, ISV Security Review module (fee, resubmission) 2/ Salesforce Developers, Top 20 Vulnerabilities in the AppExchange Security Review, 2023 3/ Salesforce ISVforce Guide, security review process

What was the actual finding that broke your last submission?